The global alliance, Extrapolitan, has partnered with Touristry AB to expand its sightseeing bus network, moving into six new cities and securing the largest presence in Europe.
Extrapolitan continues to expand its presence in Europe, today announcing a new partnership with Touristry AB, which operates Red Buses in Berlin, Copenhagen, Stockholm, Helsinki, Riga and Tallinn. Formed by RATP Dev in 2015, with the aim of bringing together major hop-on hop-off sightseeing operators, Extrapolitan’s latest partnership grows its global footprint from nine to 14 cities worldwide and puts the brand ahead of its competitors in Europe.
Extrapolitan will provide Touristry AB with a large global distribution network and privileged access to international travel trade clients. Touristry AB will benefit from Extrapolitan’s state-of-the-art API booking platform, which is already connected to the major online travel resellers, and also from the best practices and innovations from another sightseeing network.
"We are glad to welcome six new cities among our alliance. They will benefit from our international network strength, an increased commercial visibility, and expertise of a large group », stated Laurence Batlle, CEO of RATP Dev. « RATP Dev is now, via Extrapolitan alliance, one of the leading hop-on hop-off sightseeing bus company thanks to excellence of service, continual innovation and responsible business development."
Micha Gottfarb, CEO of Touristry AB: “Joining the growing Extrapolitan alliance will enable Red Buses to gain access to an enlarged international B2B sales network and to pursue our common mobile ticketing strategy since Extrapolitan booking system is API integrated."
Extrapolitan combines the strength of its operators in major tourist destinations like Paris (OpenTour) and London (The Original Tour) and the agility of a franchise model. In 2016 Hong Kong (HK Tramways), Marseille (Colorbüs, previously OpenTour Marseille) and Nice (Le Grand Tour) joined Extrapolitan to increase their visibility and sales with international travel trade and benefit from the best practices and innovations from a large network.